In fact, it is the very first algorithm based dating site
As an online dating consultant, she helps men and women maximize their online dating experiences to get more dates. The appeal of algorithms is huge. What do you think of dating algorithms? An algorithm is a fancy name for a mathematical equation.
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To be clear, we are not saying that using inferior technology on purpose is a widespread practice in the matchmaking business. Nearly every Silicon Valley startup video features two photogenic young people being brought together, whatever the product, and the same matching algorithms are at work whether you're looking for love, a jobbing plumber, or a stock photograph.
On the downside, the website is more of a Facebook for horny people than an all-encompassing hookup site. McKinlay's operation was possible because OkCupid, and so many other sites like it, are much more than just simple social networks, where people post profiles, talk to their friends, and pick up new ones through common interest.
Like Zoosk, POF offers "tokens" that let users "highlight" their profiles so that they stand out to other users, send a message that goes straight to the top of their inboxes, or send a "Super Yes" to users they're particularly interested in.